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Multiple choice questions

Try the multiple choice questions below to test your knowledge of this chapter. Once you have completed the test, click on 'Submit Answers for Grading' to get your results.



This activity contains 15 questions.

Question 1.
Read the following definition by Gill and Johnson (1997):

"A formulation regarding the cause and effect relationships between two or more variables, which may or may not have been tested."

Which one of these does it define?

 
End of Question 1


Question 2.
Which one of the following is a data collection method?

 
End of Question 2


Question 3.
Which one of these is NOT normally associated with quantitative data?

 
End of Question 3


Question 4.
Which one of these is NOT normally associated with qualititative data?

 
End of Question 4


Question 5.
A study is based on 30 people (across three focus groups). What type of study is this?

 
End of Question 5


Question 6.
A study is based on 1000 people interviewed face to face in shopping centres. What type of study is this?

 
End of Question 6


Question 7.
In which of these studies is validity in question?

 
End of Question 7


Question 8.
Which research strategy is described here?

The introduction of planned change on one or more of the variables; measurement on a small number of variables and control of other variables.

 
End of Question 8


Question 9.
Triangulation can come about from which one of the following?

 
End of Question 9


Question 10.
Which research strategy is described here?

The collection of data using questionnaires, but it also includes other techniques (e.g. structured observation and structured interviews).

 
End of Question 10


Question 11.
Which research strategy is described here?

The researcher is involved in the acts under study; s/he causes changes and monitors the outcomes.

 
End of Question 11


Question 12.
Which of these should be most valuable to show a gradual change in behaviour over time?

 
End of Question 12


Question 13.
Which research strategy is described here?

Theory is developed from data generated by a series of observations or interviews principally involving an inductive approach.

 
End of Question 13


Question 14.
For any study you should question the validity and reliability of:

 
End of Question 14


Question 15.

A study interviews a representative sample of the nation's population every week to detect how many people read a particular newspaper. A prize draw is introduced for participants as an incentive to do the interview. What impact will the incentive have on the readership results for the newspaper in question?
 
End of Question 15





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